Our NQN 2024 After Action Report

So, as is our custom, we wanted to share with you how NQN 2024 went from our perspective. We know that you guys had a lot of fun out there, but feel compelled to tell you that we also . . . had a blast. But we want to do more than just say “it was great,” two thumbs up, and then plunge into December. No, I can hear you cry, “We want details! We want stats!” Well, okay. Because you asked.

You—friends of No Quarter November—perhaps want to know whether any of the heat from the Moscow Mood has dissipated since Kevin DeYoung gave us our fancy name. No, quite the reverse, actually. While we are not as hot as Nebuchadnezzar’s furnace yet, things are cooking along quite nicely. The answer by the numbers is below: 

First, what happened with our inaugural video? Mr Wilson’s Neighborhood (NQN 2024) had 1.1 million views across all platforms, 90% over last year’s flamethrower spectacular. So that was fun. 

Over the course of the month, Canon Press gave away over half a million $ worth of free books. This was over $500K worth of Kindles, which represented a 10% increase over what we did in 2023.

And I know, my little Mablog shoppe is scarcely worth comparing to her older brother at Canon. I mean, think about it (Song 8:8). But nevertheless, we were able to give away over 6K titles. Hope you enjoy.

The invitation to become friends with more people has been is a working strategy. I now have more friends, and possibly more hate-readers, than ever. The Blog and Mablog NQN blogs/videos were read and/or watched 1.4M times this past month.

Speaking of Doug Wilson & Friends, 2024’s wholesome DW&F episodes garnered 325K views (which was 132% above last year’s).

After the neighborhood burnt down in that unfortunate pager accident, the whole thing was rebuilt, and a lot of new neighbors moved in. An underrated stat is that Canon had 22% more new customers this November than in 2023. We were very pleased to have new folks coming on board to bring Canon/Canon+ to their own neighborhoods. 

Another cool thing was that I got to wear a red sweater all month, which I never do. I thought it was not only fetching, but also slimming. I mean, benefits all round.

And last, there was Abigail Friday.  A few dissident folks tried to start a movement to unsubscribe from Canon+ on Black Friday . . . but by Cyber Monday, we had already netted more new subscribers than had left on Abigail Friday. We sold 8 Unsubscribe t-shirts . . . so unfortunately we have to declare this new embargo attempt dead on arrival. Anyone who unsubbed during November is more than welcome to come back to watch more Tintin with his kids, or to watch Joel Salatin with his wife. 

The counter-signalling attempt at establishing a No Comment November must also be reckoned as a losing proposition—at least if we go off all the yelling that came from that quarter.

All in all . . . we consider ourselves more blessed than ever, and have more friends than ever—working on the project of bringing all of Christ to all of life.

And yes, we’re already planning for next year’s No Quarter November. . . which we affectionately call THE OCHO.

And comments are open . . .