“But to demonstrate their superiority to such people, the educated elites prefer to build environments full of natural irregularities. For the Bobos, roughness connotes authenticity and virtue. So the educated elites love texture . . . Really rich Bobos will hire squads of workmen with ball-peen hammers to pound some rustic wear into their broad floor planks . . . The texture principle applies to comestibles too. Everything the educated person drinks will leave sediment in the bottom of the glass: yeasty microbrews, unfiltered fruit juices, organic coffees. Bobo breads are thick and grainy, the way wholesome peasants like it, not thin and airy, as the old shallow suburbanites prefer. Even our condiments will be admirably coarse; rough, unrefined sugar is considered by man to be the height of refinement.” [David Brooks, Bobos in Paradise (New York, Simon & Schuster, 2000), pp. 92-93.]
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